Vice President Marketing & Corporate Communications
Rita Dias joined Symcor as Vice President of Marketing and Communications in 2018. Rita has been responsible for elevating Symcor’s brand awareness within the industry, promoting its market leadership, and advancing lead generation. Under Rita’s leadership, Symcor has been the recipient of industry awards, including the Summit International Marketing Effectiveness Award. Rita’s extensive experience in financial services and loyalty includes roles at Mastercard, Points International and Air Canada. Rita holds a Bachelor of Commerce with a specialization in Marketing from the University of Toronto. She has vastly expanded her list of interests during COVID to include gardening, running and (so much) baking.